Background information
Name to incorporate in the logo
INVESTIME™ - MANAGEMENT -
Slogan to incorporate in the logo
Description of the organization and its target audience
Exceptional hedge fund facilitating the management of long-term portfolios in the crypto-asset market.
Industry
Accounting & Financial
Visual style
Colors to explore


Other color requirements
The colours that will be used on the website:
- Beige: #F9FBFC (color of tradition)
- Yellow: #DFAC5E (warm/welcoming/comforting color)
- Midnight blue: #002A42 (small touches)
/---/
- Beige : #F9FBFC (couleur de la tradition)
- Jaune : #DFAC5E (couleur chaude/accueillante/confort)
- Bleu nuit : #002A42 (par petites touches)
Style Attributes
Design inspiration
References
Attachments
Other notes
- FRENCH VERSION BELOW -
This logo must have a strong identity with a premium look.
The objective is to attract businessmen between 45 and 60 years old to become big investors in this quality hedge fund.
For the concept, we want a lion's head seen from the side.
For example: https://st2.depositphotos.com/21078…r-icon.jpg
Brand Values:
- Elitist
- Hedonism
- Security of capital
- Portfolio performance
- Trust in the company
- Strength of our proprietary algorithm
- Club inaccessibility / Club exclusivity / Member selection
Design :
- Chic
- Sober
- Sleek
- Refined
- Elegant
- Masculine
- Solemn
- Prestigious
- High-end
Logo: Yellow (#DFAC5E) on blue background (#002A42)
Text:
- Cormorant Garamond bold font in white: INVESTIME™
- Normal Sans-serif font in yellow (#DFAC5E): - MANAGEMENT - (with dashes in lines)
/---/
Ce logo doit avoir une identité forte avec un aspect premium.
L'objectif est de séduire des hommes d'affaires âgés entre 45 et 60 ans pour devenir de gros investisseurs dans ce hedge fund de qualité.
Pour le concept, nous désirons une tête de lion vue de côté.
Par exemple : https://st2.depositphotos.com/21078…r-icon.jpg
Valeurs de la marque :
- Elitiste
- Hédonisme
- Sécurité du capital
- Performance du portefeuille
- Confiance envers l’entreprise
- Solidité de notre algorithme propriétaire
- Inaccessibilité du Club / Exclusivité du Club / Sélection des membres
Design :
- Chic
- Sobre
- Épuré
- Raffiné
- Élégant
- Masculin
- Solennel
- Prestigieux
- Haut de gamme
Logo : Couleur jaune (#DFAC5E) sur fond bleu (#002A42)
Texte :
- Police Cormorant Garamond gras en blanc : INVESTIME™
- Police Sans-serif normal en jaune (#DFAC5E) : - MANAGEMENT - (avec les tirets sous forme de lignes)
Contest deliverables
1 x Logo
Winner of this contest
1 x Brand guide
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.