How scapples started their logo & social media pack journey
Who are you known as?
lose + together
Tell us a bit about who you are and the people you reach
Online weight loss blog where anyone can view blogger posts but there will be an online membership option to join the online weight loss community. The business isn't really in the physical fitness industry, but that is the closest option given. It is a healthy lifestyle online community with a focus of losing weight and maintaining our ideal weights on an ongoing basis. Members who join can post their weight loss journey and will be supported by other members within the community. When they achieve their goals, there will be a heavy focus on our members keeping the weight off and the online community support will give them the tools. The site is targeted equally at women and men. There is no age group being targeted, but most likely it will be used more so by people 25-55 years old. The bloggers will cover many topics such as better food choices, tips for success when traveling and eating out, and evaluate the different exercise programs out there as they are constantly changing. Members will have their own page where they will share their weight loss journey with other members. This business is the next generation of helping people lose weight. What is currently out their is old and tired. The logo should reflect the feeling that this is the next thing in weight loss and healthy lifestyle management. It should feel strong and positive and be very unique.
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