One of my recent creative highlights was designing Volta, a unique Art Deco-inspired logo for a new wine retailer launching in Florida. The name "Volta," drawn from poetry, represents a sudden shift in emotion—like a haiku’s unexpected twist. We created a logo that’s memorable and distinctive, offering a refreshing alternative in today’s sea of generic marks.

The design features a dynamic, storytelling element, with a subtle floral detail as a nod to Florida. Unlike standard marks, this logo is crafted to be instantly recognizable and to resonate with consumers in a way that brands like Starbucks aim for, but with added energy and character.

I provided several technical and creative versions of the logo, making it adaptable across various media and applications. A brand image this bold invites creative possibilities, ensuring it thrives on different platforms.